Job Description

Payroll Title:
Hiring Salary Range
$26.34 - $31.66 / Hour
Appointment Type:
Appointment Percent:
Total Openings:
Work Schedule:
Days, 8 hrs/day, Mon - Fri

#118957 Marketing Specialist 2

Filing Deadline: Wed 9/28/2022

For the safety and well-being of the entire university community, the University of California requires, with few exceptions, that all students, faculty and staff be vaccinated against the COVID-19 virus and influenza before they will be allowed on campus or in a facility or office. For more information visit: Flu Vaccine Mandate / COVID Vaccine Policy

This is a UC San Diego Internal Recruitment open to UC San Diego Career Employees Only

UCSD Layoff from Career Appointment: Apply by 09/26/2022 for consideration with preference for rehire. All layoff applicants should contact their Employment Advisor.

Special Selection Applicants: Apply by 10/05/2022. Eligible Special Selection clients should contact their Disability Counselor for assistance.

A Cover letter is required for a complete application.


The Division of Extended Studies (DES) at UC San Diego is fully self-supporting, operating year-round (12 months of active instruction) with a budget of $47 million annually in primarily fee income. The unit has over 200 career employees, including academic, management, staff and executive, as well as represented and non-represented positions. Many casual or contract employees and student workers also serve in the organization. In addition, DES employs more than 1,000 active by-agreement instructors.

DES operates in 200,000 square feet of managed space, including a large off-campus classroom facility. The unit maintains a robust online learning platform, operating 24/7 with webcasting and video-conferencing capability. DES also has a strong web presence with e-commerce operating 24/7. There are over 60,000 enrollment transactions annually; 35,000 outreach certification transactions and 25,000 service transactions. DES supports a robust network of representatives, agents, and students (both residential and online) around the globe. Along with all of this, DES operates two television stations, and a variety of public lecture programs and is active in federal, state, local, and private research and technical assistance programs and activities.

As of Fall 2020, the University has assumed ownership of a major downtown center for which DES is taking full financial and programming responsibility. The 66,000-square-foot building will support a rich mix of campus-based and community programs reflecting the teaching, research, and public service mission of UC San Diego: classroom instruction, continuing education, arts, and cultural performances, civic events, and collaborative community projects.


Uses marketing concepts in performing moderately complex responsibilities such as planning, developing, and running email marketing campaigns end-to-end, managing email databases, and creating newsletters. Actively monitors assigned projects and resolves problems with appropriate communication to team and/or stakeholders.

Also assists in the planning and distribution of marketing content by way of content calendars and centralized content management. Ensures good customer service through providing appropriate information to answer questions and explain basic products and services.


  • Solid knowledge of marketing principles, concepts, strategies, and best practices. Solid Knowledge of digital marketing best practices specifically pertaining to email and content marketing and creation.

  • Demonstrated knowledge of project management principles, concepts, strategies and best practices. Project management includes concurrently guiding multiple projects from planning through production and to execution as well as creating, updating, and adhering to schedules, ensuring on-time production and delivery of assets, and ensuring effective communication between team members.

  • Demonstrated experience using and maintaining current knowledge of email marketing technologies such as email service providers and email design, composition, testing, and distribution.

  • Demonstrated experience working in project management software, such as Workzone.

  • Organizational skills and skills in file creation, maintenance, and management. Demonstrated experience organizing content from multiple sources, tracking file version updates, and maintaining digital files on a server.

  • Solid knowledge of institutional products and services.

  • Knowledge of the campus and/or medical center including its achievements, mission, vision, goals, objectives, and infrastructure.

  • Knowledge of customer service standards/procedures.

  • Written and interpersonal communication skills. Demonstrated experience to communicate with a wide variety of stakeholders and personalities with tact and diplomacy.

  • Demonstrated experience training team members and clients with varying marketing experience to use marketing calendars, tracking links, content hubs, and project management tools.

  • Demonstrated ability to work with constantly shifting priorities and tight deadlines.

  • Demonstrated experience in drafting, reviewing, and editing content. Demonstrated command of the English language including proper grammar and syntax.


  • Job offer is contingent upon satisfactory clearance based on background check results.
  • Duties may require direct contact with children (defined as individuals under the age of 18); completion of the Child Abuse and Neglect Reporting Act (CANRA) training will be required.

Job offer is contingent on successful engagement in the UC COVID-19 Vaccination program (fully vaccinated with documented proof or approved exception/deferral).

To foster the best possible working and learning environment, UC San Diego strives to cultivate a rich and diverse environment, inclusive and supportive of all students, faculty, staff and visitors. For more information, please visit UC San Diego Principles of Community.

The University of California is an Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, age, protected veteran status, gender identity or sexual orientation. For the complete University of California nondiscrimination and affirmative action policy see:

UC San Diego is a smoke and tobacco free environment. Please visit for more information.

Application Instructions

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